Sunday Music: Busta Re-Lights The Fuse

Busta Rhymes’ voice is an instrument. I don’t know if after Extinction Level Event 2 he remembered how much fun he could have, but he’s back with a new EP, The Fuse Is Lit, and it’s great.  He’s experimenting (whatever “Bulletproof Skin” is), crossing generations (“Slap” with Big Daddy Kane and Conway over a classic … Continue reading Sunday Music: Busta Re-Lights The Fuse

Podcast Of The Week: Pressfield And Altucher (Writing For A Living)

Steven Pressfield has been on the James Altucher podcast multiple times. After reading Pressfield's new book, Govt Cheese, and catching his most recent appearance discussing the book with Altucher, I want to give a plug for these two recent accomplishments and revisiting older episodes.  Pressfield’s already an inspiration to a lot of us. But hearing … Continue reading Podcast Of The Week: Pressfield And Altucher (Writing For A Living)

Why So Many Creatives Have a Background In Advertising (Pressfield)

Steven Pressfield told James Altucher: Advertising teaches you nobody wants to read your shit so you better make it immediately compelling.  He continues (paraphrased): The other thing it teaches you is how to edit. The space has constraints you need to fit in. A 60-second ad goes by FAST.  People romanticize creativity as being willing … Continue reading Why So Many Creatives Have a Background In Advertising (Pressfield)

Stupid Mistakes Vs. Productive Mistakes

A Seth Godin-ism: Stupid is what happens when we refuse to learn from our mistakes. It’s fine to live by “don’t be stupid.” There are plenty of areas not being stupid can help us step around (i.e. arguing with people on the internet). But, we also need to make “productive and generous mistakes.” Stupid is … Continue reading Stupid Mistakes Vs. Productive Mistakes

Sunday Music: NEW Playlist For January 2023

Thanks to those of you who have been asking for a new playlist. This one has been in the works since last fall - and courtesy of a job change, moving across state lines, and surviving COVID Christmas, it’s ready for your consumption.  I had a lot of moods in the past 6 months and … Continue reading Sunday Music: NEW Playlist For January 2023

Podcast Of The Week: Zeihan With Rogan

Zeihan is getting more famous than ever. Who else is going to make the intersections between geography and geopolitics cool?  While I may not be able to tell everyone to read at least the first handful of chapters from The Accidental Superpower, I’m hoping some of you will check out Zeihan’s brain getting the Rogan … Continue reading Podcast Of The Week: Zeihan With Rogan

How To Sell PREMIUM Water (Hint: Choose Your Comparisons Wisely)

Liquid Death is a premium water brand. Yes, water. The kind you can get from your tap for near free, or from their company (with a fancy logo and for more than your average bottle of water).  How do you sell premium water - OR any commodity product for a premium price? By understanding it’s … Continue reading How To Sell PREMIUM Water (Hint: Choose Your Comparisons Wisely)