If you have something you’re an expert in and want to make money using it, ask and answer these 6 questions (via Josh Spector):
- I use my expertise to help people ______.
- Name 3-5 traits, skills, or experiences that make you unique in your area of expertise (unique, NOT better!).
- Who actively is seeking expertise on this topic right now?
- How will your expertise get a person FROM point A and TO point B?
- What’s the best way to deliver the expertise? (The medium of choice for the people who want your transformation to get it).
- What are your actual monetary goals for this (how much to charge for how much work you’ll put in and how much time you’ll have)?
Here’s his thread. I’m thinking a lot about this for myself again lately. If you know something and it’s valuable, how else would you put it out there?