Rory Sutherland is this week’s EconTalk interview. The focus is his book, Alchemy, but they veer off into all sorts of related tangents like market efficiencies, intermediaries, and Freud. Lest that sound too heavy, Sutherland explains everything with comments like, “a flower if effectively a weed with a marketing budget,” as he delves into evolutionary biology.
Why is he still not a household name? Read more posts about him and his ideas here.