April Dykman took a step out of the corporate world and into doing the work she wanted. Whether you’ve already taken the leap or only dreamt of it, listen to her tell her story on the Permission To Kick Ass podcast. It’s geared towards marketing professionals, but the bones of what she’s built extend into any service-related business.
Dykman outlines how she started her freelance work before she left her job, how she (now) creates a prospect waiting list to turn the best opportunities into clients, and how she charges, strategizes, and so much more.
It’s a short and high-impact conversation that will get you thinking. If you’re considering going out on your own or already are and want to level up, give this one a listen.