Skimmy-Dipping (Visual Editing)

The meme goes like this, and it reminds us to think graphically about everything short we write, post, or share. 

How do you make this idea work for you? Go skimmy-dipping before you hit send. Make it part of your editing process.

Space, bold, italicize, indent, all-caps your way into your reader’s impatient mind. 

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