8+ months of prep. The work, the effort, the sacrifice that went into creating the performance are as staggering as the performance itself. Anyone who appreciates production and design can find something to appreciate here, even if you’re not a card-carrying member of the Beyhive. No detail is left unattended, and even if I could … Continue reading Sunday Music: That Beyoncé Documentary? Yes, You Should Watch It →
It’s always fun to hear Neil deGrasse Tyson talk to a humble nerd, which is why this interview with James Altucher is special. Highlights include the idea that people who want to communicate should seek to build a presence across multiple channels, i.e. both of them write books, blog, podcast, speak, etc., and that people … Continue reading Podcast of the Week: Neil deGrasse Tyson on Why Science Needs Beyoncé →
Think of this as earning your MBA, whereas the “B” stands for Beyoncé. Many of us like to think that we alone can be the genius. We think we can put all the pieces together and pull it all off. We can do it all by ourselves. We’re special. How often do we see someone … Continue reading Masters in Beyoncé →
I have a theory that culture is so fragmented and detached we can’t even agree on who’s famous anymore. It’s a generational theory thing. If you’re building status for yourself or your company, OR if you’re just curious why you feel like you’re on an island all of the damn time, let’s talk about… Selena … Continue reading Selena Gomez And Why The Slipstream Is The Place To Be →
In a 1999 BBC interview, David Bowie is asked if he’d be a musician if he was just starting out. Bowie explains why he wouldn’t. And he frames it within the context of the emerging impact of the internet. I’ve been thinking a lot lately about how our environment and how it evolves. Bowie, seeing … Continue reading Bowie On The Evolution Of Audience-Artist Relationships →
Every now and then I check the Acquired podcast feed, get intimidated by the length of the episodes (should I just read a book/the book/several books on my own?), and too often lately I move on. HOWEVER. Every time I stop and listen to one I think, “I really should listen to more of these.” … Continue reading Podcast Of The Week: Luxurious LVMH →
Hi – my name’s Matt Zeigler. Welcome to Cultish Creative. I’m glad you’re here. If you have a minute, say hello back and tell me about yourself. Cultish Creative started as a note-taking project. I wanted “to have one complete thought per day.” I thought it would help me in meetings, presentations, or just when … Continue reading About(ish) →
Not everybody knows astrophysics, but everybody knows Star Wars and Beyoncé. As professionals, we have an obligation to put things in terms people can understand. Not to obscure or mispresent the truth, but to create a “good enough” analogy that enables understanding and drives appropriate behavior. When astrophysicist Neil deGrasse Tyson recently spoke with James Altucher, they spent a … Continue reading Communicating Connections →
Over the weekend I read a post from Bob Lefsetz where he brought up how Drake’s entire new album is in Spotify’s Top 20, yet the conversation in the media seems focused on The Carter’s, who don’t even have a song in the top 50. Lefsetz was focused on the scale, speed, and coming-in-waves feel … Continue reading Relevance: Drake and The Carter’s →
“Content might be king, but distribution is the kingdom.” – Derek Thompson, author of Hitmakers Post-Napster, the digital music war moved from illegal to ugly as the practices were legitimized and real business sprung up. YouTube, Spotify, Apple, Amazon, Pandora, and others competed for consumer’s attention and loyalty. If they were selling bars of soap, … Continue reading Ask Jay-Jeeves →