Matthew Ball’s book is finally out (and if you want to see me obsessing over things I’ve learned from his thinking on media, tech, business, etc. click here). The metaverse – or this second plane of real-time virtual reality – is not just early 90s science fiction anymore. The tech is upon us, the building … Continue reading Podcast Of The Week: Matthew Ball Metaverse Podcast Tour
Patrick O’Shaughnessy has done it again. His Invest Like The Best interview with Matthew Ball covers all things media, content, and distribution. The range of questions he’s asked in this interview and the sheer depth and clarity of his responses show his craft. Ball’s ideas have widened the way I understand how companies like Disney … Continue reading Podcast Of The Week: Matthew Ball On The Future Of Media
Matthew Ball shared this Bezos quote from a few years ago: “If you think [Fire Phone] is a big failure, we’re working on much bigger failures right now — and I am not kidding. Some of them are going to make the Fire Phone look like a tiny little blip.” Bezos was giving a warning … Continue reading Before You Win Bigger, You Have to Be Willing To Fail Bigger: A Lesson From Amazon And The Fire Phone
Something I learned from Matthew Ball* is how multimedia companies who invest in the intellectual property we consume as children(i.e. superheroes and princesses) are simultaneously seeking short-term reward from the latest movie, show or video game as well as the long-term reward of seeding nostalgia that future adults will likely pass to their own kids. … Continue reading New Religions, Lifetimes Value, And The Age Stack
How much more valuable is a business that people “love” compared to one that they “just like?” Intuitively, being loved tends to be worth a lot more than just being liked. Love, or the more academic term: “affinity,” is an intangible asset that generates customer loyalty, engagement, and share-ability. When we’re building our own businesses, … Continue reading Do They Like Your Business’ Story Or Do They Love It?